Navori Labs returns to GITEX 2023, offering businesses a comprehensive product suite to enhance and gauge audience engagement concerning their digital signage content. Navori Labs will showcase how its QL digital signage software and Aquaji marketing analytics solutions work together to improve business operations and enhance consumer experiences.
Aquaji, the company’s comprehensive analytics platform, incorporates a variety of software and hardware elements to help businesses assess the performance of their digital signage content and make data-driven adjustments to their strategies.
Aquaji, Navori Labs’ comprehensive analytics platform, incorporates various software and hardware components, aiding businesses in evaluating their digital signage content’s performance and making data-driven adjustments to their strategies.
Aquaji utilizes AI and computer vision technology to track unique visitors, collect demographic information, and monitor viewer reactions. Through seamless integration with QL, businesses can deliver personalised content to specific viewers. Aquaji cameras capture relevant, anonymous audience data and feed it into the Aquaji software suite, which communicates with QL to trigger context-aware digital signage content. It’s worth noting that Navori Labs uniquely develops both digital signage software and a marketing analytics platform in-house, ensuring a seamless interoperability experience.
“GITEX remains the most influential technology event in the Middle East, North Africa, and South Asia, and offers a perfect regional venue to demonstrate our commitment to revolutionizing how organizations connect with their target audiences, deliver impactful communication experiences, elevate brand awareness, and drive profitable outcomes,” said Jerome Moeri, CEO, Navori Labs. “We are also excited to show how Navori continues to push the boundaries of what is possible with digital signage technology including audience measurement, AI-driven content automation, mobile integration capabilities, and cloud-based management.”
GITEX Technology Week takes place October 16-20 at the Dubai World Trade Centre.
