Futuresource Consulting has revealed that the overall projector market has declined 4.6% year-on-year in CY Q2 2016 to 1.76 million units, with value falling 5.6% to $2 billion. Despite value falling further than volume for another consecutive quarter, the disparity is far weaker than previously seen – a positive sign that shows that average selling prices (ASPs) are in recovery.
Senior Market Analyst, Claire Kerrison, commented, “Whilst the market witnessed further declines this quarter, this was largely driven by macro-economic or political factors in key emerging regions, rather than just the impact of competing display technologies. The fact that the rate of market value decline has diminished is incredibly encouraging. Value was propelled by sales of solid state solutions, increasing 17% during the quarter, which now accounts for 8% of total sales.”
Futuresource expects that as solid state adoption continues to mount it will drive an increase in ASPs and consequently a rise in overall market value, despite a decrease in volume.
