025 celebrates a landmark 25 years of Absen of LED display innovation. Since its inception in 2001, the company has evolved into a global force, delivering state-of-the-art LED solutions to over 140 countries and regions. Throughout this journey, Absen has consistently pushed the boundaries of visual technology, redefining how audiences engage with digital content, immersive environments, and storytelling experiences across industries and the world.
Over the past quarter-century, Absen has led the way in transforming how the world experiences LED displays. With more than 60,000 installations worldwide, from high-profile installations at live events and sports venues to corporate lobbies, control rooms, and virtual production studios, the company’s impact is visible in the most iconic and demanding environments. Absen’s journey has been defined by relentless innovation, operational excellence, and a deep commitment to quality. Its six core competencies (Keep Ahead in Technological Innovation, Maximize Brand Influence, Establish a Strong Cost-competitiveness, Broaden the Sales Channel Network, Build an Impregnable Service Barrier, and Sustain the Cohesive Power of Organisation Culture) have underpinned its global success and resilience. Recognition by Deloitte as one of China’s Best Managed Companies under its global ‘Best Managed Companies’ programme on four occasions is a testament to this enduring strength.
As Absen looks to the future, its mission evolves with it. The company is proud to unveil a refreshed brand tagline: previously ‘Trusted LED Supplier’ to ‘Global Leader in LED Display Technology and Solutions.’ This subtle yet strategic shift reflects Absen’s ambition not only to deliver exceptional products, but to continue shaping the future of the LED industry through sustainable innovation and responsible business practices. “This brand evolution reflects a fundamental shift in Absen’s mission. We are no longer content with delivering outstanding products and solutions. We now aim to play a leading role in shaping the future of the LED industry and to inspire broader contributions to the development of responsible, forward-looking business practices in China.” explains Yanhui Ding, Chairman of Absen.
As Absen celebrates its 25th anniversary, it does so with gratitude for the journey so far and with bold optimism for the next 25 years. The company remains committed to pushing boundaries, elevating performance, and creating shared value across the global LED ecosystem.
