Absen has strengthened its UK ProAV operations with the appointment of three new business development professionals as part of its strategy to accelerate regional growth. This expansion highlights the company’s focus on providing advanced LED solutions and maintaining exceptional service across the UK and Europe.
Peter Mytton-Bayley, who joins Absen as Business Development Executive, brings 30 years of experience in consultant and strategic roles within the AV sector, particularly in corporate and education installations. His extensive knowledge will support Absen’s growing market presence, with a particular emphasis on promoting the company’s environmentally conscious “Absen Green” initiative.
Chris Wilson, appointed as Business Development Manager for Absen UK & Ireland ProAV, brings two decades of experience in both indirect and direct AV sales. He will be responsible for driving Absen’s UK sales efforts and strengthening customer relationships. Having closely followed Absen’s growth, Wilson aims to further develop client partnerships and ensure a strong customer experience across the UK and Ireland.
Martin Price also joins Absen as Business Development Manager for the UK & Ireland ProAV division, focusing on expanding the company’s presence in the Midlands, North of the UK, Scotland, and Ireland. With 30 years of industry experience, Price has built strong relationships with both end-users and resellers, and he will be active in representing Absen at industry events and trade shows.
These strategic appointments are part of Absen’s broader efforts to drive growth in the UK and Ireland, with a strong focus on customer collaboration and the delivery of high-quality LED display projects.
Azalea Hu, Absen’s Managing Director of Europe, commented on the appointments: “Peter, Chris, and Martin’s deep understanding of the UK ProAV landscape and their proven track records will be invaluable as we continue to expand our market presence, strengthen customer partnerships, and deliver innovative LED solutions.”