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    Home»People News»Milestone splits brand management
    People News

    Milestone splits brand management

    AV NewsBy AV NewsJanuary 29, 2012No Comments2 Mins Read
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    Steve Durkee takes the new role of president of commercial products. He will oversee both Da-Lite and Chief brands.

    Milestone AV Technologies has promoted Steve Durkee to the role of president of commercial products  He will oversee both Da-Lite and Chief brands and all associated sales, marketing, and product development efforts. Durkee’s new role reflects Milestone’s new structure, with separate commercial and consumer customer-oriented global product groups. Milestone says that this alignment will allow the organisation to focus on the unique customer needs of these two distinct market segments. Supporting both of these new product groups are unified finance, supply chain and manufacturing functions. Durkee started his tenure at Milestone in April 2004 as VP of sales and marketing for Chief. During his more than seven years at Milestone, his roles have included management across Milestone product categories and global regions, providing broad experience as he moves into this new role.

    Prior to joining Milestone, he held a variety of technical and management roles at Graco, a technology supplier of industrial fluid management for commercial and industrial customers, most recently as the worldwide director of sales and marketing for finishing equipment. As part of the new consumer and commercial product organisational alignment, Milestone has also created the role of president for consumer products and is conducting an outside search for this new leadership position. The new role will be focused on the Sanus brand.

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