True Colours Distribution has appointed Jenny Hicks as a sales specialist for digital media specialist digital media. Responsible for actively promoting Exterity IPTV, VBrick video on demand solutions and WOW wireless classroom solutions, Hicks will be supporting customers on site with demonstrations and at True Colours’ state-of-the-art facility in Crowthorne. Asked about her new role at True Colours, Hicks, formerly of Sahara, commented “I have been working in the technology industry for four and a half years, focusing for the last year on interactive products, so I bring with me a breadth of knowledge across education and the NHS. Having spent a lot of time working with end-users, specifically the public sector, it is clear that buyers need to feel that any investment in technology will benefit their business or institution. They put a lot of trust in their resellers and likewise, resellers need assurance that they will have happy customers after any installation. This is vital if they are to confidently suggest a brand, and these three brands can add value to many sectors making this role so exciting.” Iain Campbell, sales and marketing director at True Colours said ‘Jenny’s appointment is great news for us and our customers who depend on the expert knowledge we bring to the market place.”
